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Area Sales Manager at The Coca-Cola Company
JobSearch
Nairobi 🇰🇪 Kenya
Posted 1 day ago (5 Oct 2026) Deadline: 11 Oct 2026 Updated about 3 hours ago
Job Description
The Area Sales Manager drives Coca‑Cola’s Route‑to‑Market strategy across the assigned district, increasing volume and market share while developing a high‑performing sales team. The role oversees trade execution, revenue growth and customer relationships to ensure consistent brand presence.
Qualifications & Requirements
- • Bachelor’s Degree or HND in Business, Marketing or related discipline
- • Minimum 5 years frontline FMCG sales experience, including 1 year in team leadership
- • Proven track record of meeting sales targets and growing market share
- • Strong communication, negotiation and presentation skills
- • Ability to analyse sales data and develop actionable plans
Required Skills
Responsibilities
- • Execute trade plans according to Route‑to‑Market principles across all territories
- • Achieve volume and net sales growth targets for key product packs
- • Coach, train and motivate frontline sales representatives
- • Build and maintain strong relationships with customers and distributors
- • Ensure effective use of promotional materials and tools in the field