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Export Marketing/ Sales Manager – Tea Export Business
BrighterMonday Consulting
Nairobi 🇰🇪 Kenya
Posted about 4 hours ago (30 Sep 2026) Updated about 4 hours ago
Job Description
The Export Marketing & Sales Manager will establish and grow a tea export business, handling market development, buyer relationships, sourcing and compliance across the entire export value chain.
Qualifications & Requirements
- • Bachelor's degree in Business, International Trade, Supply Chain, Agribusiness, Marketing, Economics or a related field
- • Minimum 5 years relevant commercial/export experience, preferably in tea
- • Proven experience in international trade and export transactions
- • Strong practical knowledge of the Kenyan tea industry and Tea Board requirements
- • Familiarity with export documentation, customs procedures and international shipping
- • Experience working with clearing agents, freight forwarders and shipping lines
- • Demonstrated ability to negotiate commercial contracts with international buyers
- • Understanding of logistics from supplier to Port of Mombasa and onward shipment
- • Experience with letters of credit, documentary collections and trade‑finance instruments
- • Established network within Kenya’s tea‑export ecosystem
Required Skills
Responsibilities
- • Develop and implement a commercial strategy for tea export aligned with the company’s business plan
- • Identify and cultivate relationships with international tea buyers, importers, distributors and retailers
- • Assess target markets, pricing, competition and entry requirements to build a robust buyer pipeline
- • Negotiate commercial terms, pricing, volumes, payment conditions and contracts
- • Convert qualified prospects into LOIs, purchase orders and recurring business
- • Forge strategic partnerships with tea brokers, agents and distributors in key markets
- • Provide regular sales‑pipeline and market reports to senior management
- • Support directors in creating a reliable tea‑sourcing strategy and selecting quality suppliers
- • Advise on tea grades, blending, packaging and customer‑specific specifications
- • Coordinate with tea tasters to ensure product meets specifications
- • Monitor tea pricing trends to maintain competitive export pricing
- • Ensure compliance with Kenyan tea‑export regulations and maintain relationships with the Tea Board of Kenya
- • Keep senior management informed of regulatory changes, licensing requirements and industry standards