J
Marketing Associate at HalfPriced Books Limited
JobSearch
Nairobi 🇰🇪 Kenya
Posted 1 day ago (5 Oct 2026) Updated about 3 hours ago
How to Apply
Apply via the HalfPriced Books Ltd page on kazitime.app.
Job Description
The Marketing Associate supports HalfPriced Books by planning and executing both traditional and digital marketing initiatives to increase brand visibility and drive sales. The role creates engaging content, manages social media channels, optimises SEO, and runs email campaigns while tracking performance metrics. A creative, organised individual with a passion for books and strong communication skills will thrive in this position.
Qualifications & Requirements
- • Bachelor’s degree in Marketing, Communications, Business Administration, or a related field
- • 1–2 years of experience in a marketing role, preferably in retail, publishing, or events
- • Strong understanding of both traditional and digital marketing strategies
- • Proficiency with marketing tools such as Canva, Mailchimp, Google Analytics, and Meta Business Suite
- • Excellent written and verbal communication skills
- • Strong organisational and project management abilities
- • Passion for books, literacy, and community engagement
Required Skills
Responsibilities
- • Create and publish engaging content across website, social media, and email newsletters
- • Manage and grow social media channels using tools such as Meta Business Suite and Hootsuite
- • Track and report digital performance metrics using Google Analytics, Meta Insights, and email analytics tools
- • Optimise website content for search engines to improve organic reach
- • Implement email marketing campaigns with audience segmentation and content creation
- • Coordinate traditional marketing activities such as events and print advertising
- • Collaborate with cross‑functional teams to ensure consistent brand messaging