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Senior Director, Channel Activation & E2E Job Coca-Cola
Coca-Cola Company
Nairobi 🇰🇪 Kenya
Posted about 3 hours ago (25 Oct 2026) Updated about 2 hours ago
Job Description
The Senior Director of Channel Activation & End‑to‑End will lead the development and execution of strategies that optimize the beverage distribution network and drive market growth. Responsibilities include overseeing channel partnerships, managing cross‑functional teams, and ensuring seamless execution from production to point of sale. The role requires strategic vision, strong leadership, and deep knowledge of FMCG channel dynamics.
Qualifications & Requirements
- • Bachelor’s Degree in Business, Marketing, Supply Chain, or related field (Master’s preferred)
- • Extensive senior leadership experience in FMCG or consumer goods channel management
- • Proven track record of driving sales growth and operational excellence
- • Strong strategic planning, analytical, and negotiation skills
- • Ability to lead large, diverse teams and manage complex projects
Required Skills
Responsibilities
- • Define and implement channel activation strategies to increase market penetration
- • Lead end‑to‑end supply chain initiatives across distribution channels
- • Manage relationships with key retail and wholesale partners
- • Oversee cross‑functional teams to ensure alignment and execution
- • Analyze performance data to drive continuous improvement