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Trade Marketing Executive
WORK GLOBAL CAREERS LIMITED
Nairobi 🇰🇪 Kenya
Posted 15 days ago (21 Aug 2026) Updated 11 days ago
Job Description
The Trade Marketing Executive will lead on‑site activations and manage promotional material deployment across retail locations. They will coordinate printers, fabricators and crew networks while ensuring high‑quality POSM installation and visual merchandising. Close collaboration with sales teams supports trade initiatives, and regular field audits are conducted to monitor performance. The role requires frequent travel and up to 75 % time spent in the field.
Qualifications & Requirements
- • Diploma or degree in Marketing, Business or a related field
- • 2–4 years experience in trade marketing, experiential marketing, brand activations or event management
- • Experience in FMCG, beverages, dairy, telecom or agency environments preferred
- • Strong vendor and fabrication management skills
- • Good understanding of print quality, design layouts and spatial setups
- • Willingness to spend up to 75 % of working time in the field
- • Own car is an advantage
Required Skills
Responsibilities
- • Manage printers, fabricators and promotional crew networks
- • Coordinate on‑ground activations, events and trade‑marketing deployments
- • Oversee POSM installation and ensure quality retail visibility
- • Work closely with sales teams to support trade‑marketing activities
- • Conduct field audits and monitor execution against standards
- • Prepare audit and performance reports