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Category & Innovations Manager -Rice & Pulse at Capwell Industries Ltd
Capwell Industries
Thika, Kiambu County 🇰🇪 Kenya
Posted 3 days ago (17 Oct 2026) Updated 3 days ago
Job Description
The Category & Innovations Manager will shape the rice and pulse portfolio by developing and executing category strategies that drive revenue and market share. You will oversee pricing, product assortment, and promotional plans while managing the P&L for the category. Collaboration with sales, supply chain and marketing teams will ensure alignment with brand objectives and consumer trends.
Qualifications & Requirements
- • Bachelor’s degree in Business, Marketing, Food Science or related field
- • Minimum 3 years experience managing FMCG categories or brands
- • Proven ability to develop pricing and promotional strategies that improve revenue and market share
- • Strong analytical and financial modelling skills
- • Excellent communication and stakeholder management abilities
Required Skills
Responsibilities
- • Develop and implement category strategy for rice and pulse products
- • Analyse market trends, consumer insights and competitor activity to inform pricing and assortment decisions
- • Manage the category P&L, monitoring revenue, margin and share performance
- • Lead product innovation and portfolio optimisation initiatives
- • Collaborate with sales, supply chain and marketing to execute promotional plans
- • Track and report category performance against targets